Thomasville Fire Rescue (TFR) has partnered with ROTH ID TAG™ to help spread the word about the purpose of the ROTH ID TAG™ and educate parents, first responders, and medical professionals about how to properly utilize it during critical events.
The ROTH ID TAG™ system was established after a tragic event on December 23, 2022, when Julie Roth lost her life in a 47-car pileup while traveling with her two young children. Although Julie and her unborn child did not survive, two of her children did, waiting hours to be identified by emergency personnel. Julie’s family created the Julie Roth Foundation and the tag system to assist families in identifying their loved ones who may be left behind.
The ROTH ID TAG™ is a universal emergency contact identification system that can be affixed to any car seat or product used by an infant, young child, or person under the care of a parent or guardian. The tags are durable, waterproof, heat and UV resistant, and include an area on the back for users to write emergency contact information. Adhesive strips on the back of the tag are used to affix the tag to the car seat.
In the event of an emergency, the ROTH ID TAG™ removable strip can be detached from the car seat and used as an emergency medical wristband by first responders. This reduces the risk of misinformation or loss of information in chaotic emergency situations. “When tragic accidents occur, many families are not only facing the loss of a loved one but often the only caregiver they have,” stated Tim Connell, Thomasville Fire Rescue Chief. “Partnering with ROTH ID TAG™ offers our community another layer of help and support, so we’re honored to offer additional resources that can potentially assist them.”
Registering your ROTH ID TAG™ online is an optional added layer of security. With registration, you will be able to provide up-to-date contact information, offer more important information to the first responders, and automate update reminders.
Along with dispersing educational materials, TFR is committed to getting the ROTH ID TAG™ onto as many car seats as possible. To take advantage of this free kit, stop by Thomasville Fire Rescue Station One, located at 100 South Crawford Street, or request a kit online at https://thomasville.org/roth-id-tag.
For more information about this initiative, please call Thomasville Fire Rescue at 229-227-4099.